New Delhi: International e-commerce company, Shopmatic has launched in UAE to boost UAE’s burgeoning e-commerce sector by digitally enabling the country’s SMEs. It has partnered with Network International, the leading payment solutions provider in Middle East and Africa, to leverage the strength of the two organisations to grow the ecommerce landscape in UAE.
Network International‘s ‘Go-Online’ e-commerce platform, is powered by Shopmatic and targeted at local small, medium, and start-up businesses.
Network International will use Shopmatic’s technology to power its Go-Online solution, as an end-to-end enabler and allow SMEs to create their own web stores and start selling their products or services online to customers in UAE and around the world.
Commenting on the development, Anurag Avula, CEO of Shopmatic, said, “The partnership with Network International is a significant step in enabling digital commerce for the growing ecommerce markets of the Middle East and Africa. This marks the entry of Shopmatic in one of the most exciting emerging ecommerce markets and continues to cement our commitment to supporting SMEs and entrepreneurs in their online commerce journey, around the world.”
First Mover Advantage to Network International
Network International is the UAE’s largest merchant acquirer and the company’s ground-breaking partnership with leading global ecommerce player, Shopmatic, lends it a significant first mover advantage in the ecommerce space.
Samer Soliman, Managing Director – Middle East, Network International, commented, “As part of our commitment to enable commerce in the region, our aim is to enhance the ecommerce ecosystem by offering potential entrepreneurs a ready world-class platform with an integrated payment gateway. Go-Online will hasten go-to-market for smaller ecommerce entrants, enhance customer acquisition and instil confidence in shoppers looking to purchase online. We believe our efforts are aligned to the vision of the UAE government as we lend support to the SME sector, the backbone of our economy.”
Go-Online’s simple yet powerful interface offers 60+ customizable, design templates that allow merchants to upload product pictures and build their websites with ease.
Network International’s payment gateway, Network Online, is the Middle East and Africa region’s most innovative, with high levels of security, simple refund capabilities and seamless checkout. It offers a customizable gateway solution that can be tailored to meet the processing needs of diverse industries or business models.